FALL DOWN THE RABBIT HOLE

FALL DOWN THE RABBIT HOLE

WELCOME

FALL DOWN THE RABBIT HOLE

FALL DOWN THE RABBIT HOLE

“A new year and a new beginning.

Designing for others has always been easier than designing for herself. So many interests. So many representative icons.

Morgan thrives on symbols and storytelling. And now with the rebrand, and creation of her new enterprise, Morgan would like to walk you through the story of her new logo.”

Ancient stories power Morgan’s cheeky flare for creative whimsy.

  • An ancient symbol of the kitchen. Morgan’s modern cooking vat is made of stainless steel, but the cauldron can hold another more broad interpretation: Invention.

    This then seamlessly represents Morgan’s creative path with an archaic vibe she can’t resist.

  • A literal use of this symbol. Morgan is a night owl. And most creatively productive after the sun has set.

There you have it! The mystery of the moon-lit cauldron: revealed.

Looking for an artist to bring your own label to life? Check out Morgan’s new design service. Follow the white rabbit, and hop into a new you.